Campaign Influencers Time for some relaxation

Campaign InfluencersTime for some relaxation
  • Client: Sanpellegrino

Campaign Influencers Time for some relaxation - Challenge

Challenge

Create awareness and sympathy for S. Pellegrino + Tea, a new delicate beverage made with high quality organic ingredients.

Hm, sounds tasty! The beverage and the challenge.

Idea

#metime and micro-influencers.

Because the target group were busy women in need of some relaxation. Because the product is 100% natural (bio), low in calories and offers an intense taste. Because the influencer content, the UGC content and the international content were perfect to combine in one global funnel. Because we’re smart like that. Really.

Results

You can say a lot about using influencers, but the way we did it, it worked. It worked very well.

  • 314.091

    Reach

  • 13.9%

    Interactions

  • 1million

    Impressions

Tasks

  • Content Creation
  • Social Ads Management

Client: Sanpellegrino Be Connect

We create bold stories and success together.

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