The Etam Private Sales <strong>The performance campaign</strong>

The Etam Private SalesThe performance campaign
  • Client: Etam

The Etam Private Sales <strong>The performance campaign</strong> - Challenge

Challenge

Here’s something customers with a membership card always appreciate: a nice discount.

Etam wanted to give these clients one, but the question was: how could we reach them online?

Idea

We launched The Etam Private Sales with a Performance campaign on Facebook.

Media strategy, localization of international content and socials ads management made our approach complete.

Results

They wanted performance, they got performance.

A conversion rate of 2.66% and a cost per sale that went down with 22.20%, yes, the summer of 2018 became even hotter than it already was.

  • 112%

    weekly revenue

  • 430%

    return on ad spend

  • 33.87%

    generated traffic

Tasks

  • Local Content Creation
  • ROI Measurement and Reporting
  • Social Ads Management
  • Strategy

Client: Etam Be Connect

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